Diablo Wine

29 London successfully launched Diablo Wine’s new sponsorship of The Devil Wears Prada Musical, driving awareness and engagement through a series of strategic PR initiatives. The campaign kicked off with an exclusive Diablo experience for a select group of influencers and talent, celebrating the brand’s partnership with the musical.
Securing media coverage, in Daily Mail, and Hello! and Evening Standard, Notebook, What’s On Stage, …
Total number
of coverage
12
Coverage reached
unique users of over
+36M







