Amelia Wine

29 London successfully executed a PR campaign for Amelia Wine following an exclusive event with Lady Amelia Windsor to promote the wine, leveraging her namesake connection to generate buzz around the brand’s recent launch in Harrods. The intimate birthday lunch, attended by a select group of Lady Amelia’s close friends, was a key element in securing 17 pieces of coverage across prominent outlets including Daily Mail, Hello, Daily Express, Luxuria Lifestyle, City AM, and The Times, surpassing the original goal of 5-10 pieces and achieving a reach of over 1 million.
Total number
of coverage
17
Coverage reached
unique users of over
+186M
Number countries
press coverage
4







